In today’s crowded media landscape, marketers seek trusted partners to promote their message. Market Enginuity is not a national rep firm. Quite the opposite, we staff our station sales teams with local talent who live in the communities our station partners serve. Our account managers are high-performing, lifelong learners—embodying the values unique to the public media station they proudly represent.
A national network of talent and industry-leading management supports our station sales teams. Marketing, talent development and digital operations experts who have dedicated their careers to media fortify sales.
When local stations see corporate sponsorship challenges, we see opportunities. With nationwide intelligence from Los Angeles to Washington, D.C., and Milwaukee to Houston, we are quick to spot trends, uncover solutions and establish best practices that benefit all our station partners.
Answering the desire for measurable marketing ROI, our broadcast attribution and analytics platform empowers advertisers, agencies and media companies to track radio advertising and sponsorship just like digital. Insights gleaned empower local station salespeople to prove the value of broadcast media to sponsors, prospects and marketing decision-makers.
At Market Enginuity, we leverage decades of proven strategies to support NPR and PBS stations nationwide. Our Proposal Writers collaborate with local sales teams, crafting tailored sponsorship proposals that draw from our entire network's shared knowledge. By telling the public radio story in a way that resonates with marketers, we help stations unlock their full sponsorship potential. We continuously refine our approach, ensuring optimal results in an ever-changing media landscape. With Market Enginuity, your station gains a nationwide team passionate about driving success.
Public media fans are at the heart of every station. We make them center stage for marketers, too. By bundling the platforms that engage these fans, we offer marketers expanded reach and reinforced message frequency. With more to offer in the public media ecosystem, local station sales teams can capture additional funding for station initiatives and sustain investments.
Whether you’re interested in sponsoring one of our public media stations or learning more about turnkey sponsorship representation for your station, we can help. Complete the form and we’ll be in touch soon.
Every week we share insights, industry news or best practices on public media sponsorship. Receive a weekly digest of our latest blog posts so you’re always in the know.