Chicago Public Media Partners With Market Enginuity to Represent its Sponsorship Sales
As of January 29, 2018, Market Enginuity assumes responsibility for sponsorship sales at Chicago Public Media.
Market Enginuity will maximize Chicago Public Media’s presence in the third largest U.S. radio market to offer strong, meaningful solutions for local corporate supporters. Market Enginuity Managing Director Jim Taszarek said, “We’re excited by the opportunity to secure multiplatform sponsorships that help Chicago Public Media grow their revenue and fulfill their mission. We look forward to working with the Chicago Public Media staff and sharing successful strategies across all of our markets to realize excellence in corporate support for our client stations and content producers.”
Market Enginuity will apply best practices from its corporate sponsorship experience representing 17 other public media clients. Under the direction of Market Enginuity Partner and Executive Vice President Harry Clark, and a director of sales, the sponsorship team will continue to work from Chicago Public Media offices.
About Chicago Public Media
Chicago Public Media is one of the largest and most respected public media organizations in the country. The organization has a legacy of innovative program development having launched such iconic shows as This American Life, Wait Wait… Don’t Tell Me!, and the ground-breaking podcast Serial. With an unparalleled reputation for creativity and innovation across all platforms, Chicago Public Media provides substantive news and insights, thoughtful conversation and meaningful connections to its diverse audiences throughout the Chicago area, as well as nationally and globally.
Chicago Public Media engages with its listeners and users across multiple platforms, including broadcast radio, digital streaming, and mobile apps. Its flagship station, WBEZ-Chicago is Chicagoland’s premier media hub for high-quality, fact-based journalism and engaging, entertaining audio programs and podcasts. WBEZ’s website, wbez.org, and its newly launched mobile app allows listeners to fully control their experience through its groundbreaking rePlayer functionality and on-demand platform. WBEZ’s sister service, Vocalo Radio, targets a multicultural audience through an urban alternative format.